It looked like a winner at first. On April 19, The Drum – Britain’s equivalent of Adweek – named agency Innocean’s new 60-second Hyundai ix35 video Ad of the Day and Ad of the Week. On the 25th, The Guardian highlighted the spot and urged readers to view it. But by the 26th, Business Insider reports, Hyundai was “desperately” and “unsuccessfully” trying “to make its…video disappear” – by flagging reposts as trademark infringements.
The following is my list of three top viral internet videos. Each one is very different, and showcases the wide range of videos which can capture viewers’ fascination on the internet.
The tag on your site can, and should, define you. This tag, found above the browser window, shows people what your site is about. Poorly written website tags don’t convey the message that you need to send to draw and keep the reader’s attention.
Make It Funny – Humour is often key to a successful video viral. Many of the most effective video viral campaigns have been driven by making people laugh. People like to be entertained. There’s only one thing they like more – entertaining their friends. Make somebody laugh and the chances are they’ll want to do the same for their friends and will share your video with them.
This is not the first comic book movie that had participated in such a viral campaign, prior to the release of Zack Snyder’s “Man of Steel”, a static infested berita terkini broadcast on all TV channels of Earth, as well as in all languages, brought on the presence of Superman’s main adversary General Zod. That campaign also got audiences ready for Snyder’s release. There had even been mock spoofs of the “Your are not alone!” video as well that really brought on the hype of the film.
Forum marketing will be your next step in your traffic generation journey. Forums are similar to Facebook in they both have a community. But what sets forums apart is they are niche specific. You can find forums on just about any topic. These are like minded people who share your same thoughts. The best way to market on forums is to have an eye catching signature that stands out. This signature will be at the bottom of all your posts. Now just start a new thread with some valuable information or reply to others that post. With your signature at the bottom other users will click through to see what you have to offer.
This is not a case against social media. I encourage everyone to take advantage of his or her Twitter, Facebook and Linked In Accounts. Learn how to use them effectively. You also need to understand the role that publicity plays in your business. It can save you money and allow you to charge more for what you do.